40 uniquely crafted newsletter subject lines from successful creators


Welcome to ConvertKit's Newsletter, Reader!

Each week we'll send you the latest stories, product updates, and how-tos for creators earning a living online.

You are receiving this message because you recently signed up with ConvertKit. Not interested in this newsletter? No worries, just unsubscribe at the bottom of this email.

The future belongs to creators (like you!),

Caitlin
Lifecycle Marketing at ConvertKit

40 uniquely crafted newsletter subject lines from successful creators

You’ve spent months building your email list and hours designing your newsletter every week, but your open rate remains minimal. The solution? Focus on your newsletter subject lines.

How this creator used automations to generate $15,000

Early days in his business, Jay Clouse struggled to figure out how to create consistent income. Automations and flywheels were the solution.

Read the case study

💡 Earn more from each sale with upsells

Adding a relevant upsell to your ConvertKit Commerce products is an easy way of increasing the amount you earn from each sale. You can feature up to two upsells on your products' checkout pages, and even include a discount on your upsells to make them more attractive! Learn more about adding upsells here.

Our tips for using upsells to earn more

  • Choose a relevant upsell product: If you're selling an ebook, consider offering a bonus chapter or another ebook you've written as an upsell.
  • Include a discount on your upsell: Make your upsell offer irresistible by adding a special discount your customers can only access by purchasing the product as an upsell.

Have a topic you'd like to see us cover in a future Tip? Click here to let us know.

How to write sales emails that generate income

Writing and sending sales emails can be intimidating, but we have tips to help you write emails that drive results.

Find out how

Email branding 101: tips and examples to elevate your brand

Whether someone is browsing your social media or reading your newsletter, a well-designed brand experience builds a strong connection between you and your community. Here's everything you need to know about email branding, why it matters, and how to execute it in your own emails (even if you're not a designer).

Free workshop

Overcome creator burnout and reignite your passion

The creator economy is booming, but with it comes a rise in burnout among creators. According to our 2024 State of the Creator Economy Report, burnout rates have surged, impacting creators' health, creativity, and business growth. It's time to address this issue head-on.

Join Corey Wilks, licensed clinical psychologist and executive coach specializing in creators and entrepreneurs, and Shiv Chibber from ConvertKit on Monday, July 15 at 8am PT | 11am ET for a 90-minute workshop. Corey will guide you through a 4-step process to help you disconnect, reflect, recharge, and return to your business with renewed energy and focus.

Share your thoughts

As we rebrand from ConvertKit to Kit, we want a brand color that'll help us:

  1. Stand out in the market of email tools for creators
  2. Set a tone of bold (strength, conviction) and expert (professional, experienced).

We'd love to hear your gut reaction on which color from these options you think does that best!

Vote in the poll below to share your thoughts, and learn more about how we're rebranding in public on kit.com:

Creator Spotlight

Loveleigh Loops

Twins Jillian and Jordan of Loveleigh Loops teach calligraphy online courses and free monthly workshops. They will prove that YOU can do calligraphy (even if you don't have fancy pens).

Learn more

Wandering Aimfully

Un-boring business coaches for digital creators.

Learn more

Crush the Rush

Holly helps female entrepreneurs create simple scalable offers and systems to grow to multi-6-figures without relying on the social algorithm.

Learn more

Want to get featured in the Creator Spotlight? Apply here.

Read • Watch • Listen

Feeling inspired? Jump back into creating:

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ConvertKit Newsletter

The latest stories, product updates, and how-tos for creators making a living online.

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ConvertKit Product Updates Hey Reader, Catch up on the new features and tools our team has shipped to make growing and running your business easier. Control the duration of your subject line A/B tests A/B test your subject lines with new flexible durations directly in your Broadcast Email Editor. Choose from 30 to 240 minutes in 30-minute increments to find out which subject line resonates best with your readers. This new feature gives you… Flexible testing: Adjust the test duration from 30...

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Log in Welcome to ConvertKit's Newsletter, Reader! Each week we'll send you the latest stories, product updates, and how-tos for creators earning a living online. You are receiving this message because you recently signed up with ConvertKit. Not interested in this newsletter? No worries, just unsubscribe at the bottom of this email. The future belongs to creators (like you!),CaitlinLifecycle Marketing at ConvertKit 10 easy tweaks to improve your email open rate Growing your newsletter is...

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Log in Welcome to ConvertKit's Newsletter, Reader! Each week we'll send you the latest stories, product updates, and how-tos for creators earning a living online. You are receiving this message because you recently signed up with ConvertKit. Not interested in this newsletter? No worries, just unsubscribe at the bottom of this email. The future belongs to creators (like you!),CaitlinLifecycle Marketing at ConvertKit 24+ unique digital product ideas that add a passive income stream for every...