30 best call-to-action examples for creators (and why they work)


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Each week we'll send you the latest stories, product updates, and how-tos for creators earning a living online.

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The future belongs to creators (like you!),

Caitlin
Lifecycle Marketing at ConvertKit

30 best call-to-action examples for creators (and why they work)

You don’t want your call-to-action (CTA) button to be boring, but you’re also worried about going over the top. That’s why we’re giving you 30 call-to-action examples from creators just like you. You’ll get inspired by other creators and learn exactly why these call-to-actions work for them.

10 easy tweaks to improve your email open rate

Improve your email open rates without breaking a sweat. These 10 proven tactics will maximize your open rates and help scale your email marketing efforts.

Improve your open rate

💡 Offer payment plans for your products

Do you offer a coaching program? How about an email course, a week-long retreat, or an event? So much time and work goes into creating and running these kinds of offerings, so it makes sense that they cost more.

Payment plans for big-ticket items help make them more accessible to your customers. And you get to choose how frequently you get paid—monthly, quarterly, or yearly. Learn more about payment plans for your products.

A few things to keep in mind when offering payment plans:

  • Trust that you’re worth it. We know it can feel intimidating to put a big price tag on your own work. But make sure you’re not selling yourself short when you’re pricing your high-value products. Payment plans mean that your customers can set a payment schedule that works for them and their budget.
  • Announce payment plans in your product launch emails. Let your customers know up front that they have options when it comes to paying for your products. That way, they won’t get distracted with sticker shock when they click through.
  • Include discounts. Because who doesn’t love a sale? With payment plans, your discount can be applied to each payment.

11 digital recurring subscription ideas creators can start today

Offering a subscription product or service is a surefire way to create a consistent income.

Start a subscription product

Unconventional advice from top creators

We asked many of the keynote speakers from ConvertKit’s Craft + Commerce 2024 conference to share a story of a time where they ignored conventional advice in their business and how it paid off. Here’s what they said.

Product Update

Email hash tracking with Grow by Mediavine and Raptive

Our advanced tracking email hash feature now integrates with Grow by Mediavine, in addition to Raptive. This is a game changer to drive more revenue and save you time. This is a one-click solution to third-party cookie deprecation that’s affected your day-to-day workflow and income.

Don’t leave additional advertising revenue on the table and go to Settings → Advanced now to enable it.

Creator Spotlight

Caroline Guntur

Caroline shares proven productivity strategies with the goal of helping creative entrepreneurs maximize the ROI on their time, so that they can have a more organized business and ultimately create a shorter work week for themselves.

Learn more

Seeds and Stalks

Rachel helps moms take control of their family's health naturally and effectively without spending hours on complicated remedies. Tired of feeling helpless when your kids get sick, relying on Tylenol and ibuprofen, and missing out on fun? Click the link to learn more!

Learn more

Melissa Esmeralda

Melissa is a copywriter and marketing strategist who helps her clients utilize their unique sales edge, positioning them as experts even in a crowded market.

Learn more

Want to get featured in the Creator Spotlight? Apply here.

Read • Watch • Listen

Feeling inspired? Jump back into creating:

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Kit Newsletter

The latest stories, product updates, and how-tos for creators making a living online.

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